You haven't port forwarded correctly. Port forwarding opens a port in your firewall or router so that incoming connections from the outside world can be made with Transmission. If the port is forwarded, other people in the torrent can see you, thus increasing your potential number of connections, which more importantly, might increase the speed of your download.
You need to port forward if you share your internet connection with a router, or if your broadband modem is a router itself. In most cases Transmission can do this automatically, see this page for instructions on port forwarding.